A 2-step approach to growth
Broadly speaking, we get to successful and predictable growth in two steps.
First, we focus on getting product market confirmation by starting to reach out to potential clients as quickly as possible to obtain valuable feedback and adjust where necessary. |
Second, once we have successfully closed a number of deals and retained the first customers, we help you scale locally and grow faster, based on a number of key metrics we have followed from the start
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Step 1: Product-Market Confirmation
Obtaining feedback from the market as quickly as possible by reaching out to potential clients
1.1 Product TailoringBy understanding local market conditions and potential clients, we will be quickly able to start offering your product or service to potential clients. We help you making the few but necessary adjustments to make your product or service successful in the local market, being it translation of marketing material, adjusting legal conditions, your price-setting or other.
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1.2 Lead Generation and Client TargetingBased on your experiences, we establish the main marketing opportunities for your solution, like outbound lead generation, supporting website, search engine marketing, visiting trade shows, and other. Following your sales roadmap, and understanding your type of clients, target lists will be setup followed by lead generation
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1.3 Client Meetings and Closing DealsOnce targeted the right clients and having set up the right contacts, we start presenting your solution in person and understand the needs of our potential clients. After the first demos and presentations, we follow up with our contact personas and/or with higher management of necessary, take make sure we close the deal with the client and sign the contract
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1.4 Implementation and Customer RetentionOnce we have acquired our first clients, we are able to implement your product or service solution locally. Our broad knowledge of B2B software solutions helps us being able to give local support after a short training period. By doing so, we help clients to get up to speed as quickly as possible, training their staff, followed up by local customer service to be able to retain your clients on the long run.
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Step 2: Scaling after initial success
After signing up and retaining the first customers, we help you scale up locally and grow faster
2.1 Scaling and Growing ExponentiallyOnce the product market fit is confirmed in the local market by signing up and retaining the first clients, we will be able to scale up your services to start growing exponentially. Based on a number of key-metrics which are followed continuously, we know how to grow quicker without the additional risk.
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2.2 Country ManagementDue to our broad experiences in various business areas within digital startups / scale-ups, we are able to broaden our services taking full responsibility for the Spanish market. We represent your company at all levels of the business you are interested in, in close coöperation with your head offices.
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